Is white the NEW black?

     White Ink tattoos seem to be a trend sweeping the fashion industry on the west coast.  Celebrities such as Kate Moss, Lindsay Lohan, and Rihanna all have white ink.  Pictured to the left is Lindsay Lohan's tattoo on her wrist that reads "breath."   
     Everyone is wondering what led to the rise of white ink tattoos?  They are barely visible and if you are going to get a tattoo, mine as well let it show.. right?  Well, Mark Pinto from Primitive Tattoo in Australia says a white tattoo is something you do for yourself.  It is a personal message you do not want on display, a little more subtle.
     There are definitely pros and cons of white tattoos.  White ink is more discreet, which means you do not have to cover this up at work.  This is good for high fashion models and individuals pursuing a career in the fashion industry.  You do not have to stop getting tattoos, you can simply get white ink.  You can put them anywhere on your body and people struggle to see them.  They are at the same price point as a regular tattoo.  Now, with the good..there comes the bad.  A white tattoo shows up very nicely with pale skin with little pigment, darker skin tones seem to block the white ink from coming through.  Also, someone who spends a lot of time in the sun should avoid this trend.  UV light seems to fade white ink progressively fast as well.  The following video gives us a visual of what the the white ink would look like if you would have a pale skin with little pigment or even a darker skin tone.
     So, the white ink tattoos an ever changing trend, just like the fashion industry itself.  Go give it a try..you might like it!